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The Public Awareness Campaign had as its target audience native Albanian and Serbian speakers living in Kosovo and was produced in both languages.
Conceptualize the activities related to the implementation of the project implemented through a mix of methods and approaches comprised of conceptualizing, production, and airing of multi-media materials that portray the real change in the lives of citizens in the beneficiary project communities with particular focus on identifying individual stories of people whose lives have been impacted by the project support.
Also, the documentary captures the inter-ethnic dimension and the integration of minority communities in the Kosovo system.
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